How Can a Proper Product Placement Generate More Value

Do you want to know what every token issuer wishes for? It is to generate more value. There are many factors that contribute to increasing value for your project, like token economics, strong team, reputed exchanges, etc. But the most important factor is Product Placement. This factor is highly underrated and often ignored by entrepreneurs.

Product Placement plays a very important role in the traditional market system. Similarly, it can play a very important role in the crypto world. The cryptocurrency market is different from other markets. Because of this, you have to be really careful while advertising your product. You cannot use the same techniques in this market. You need to properly analyze the market, market audience, their behavior, pattern, etc. 

If you are planning to launch an IEO, make sure you position it properly. You can approach IEO development firms, and they provide Initial Exchange Offering Services to develop, launch as well as market your IEO. The prosperity of your project will principally depend upon how to present it to the audience. In this post, we are going to show you how proper product placement can generate more value. But before we move on, let’s discuss what actually product placement means and how it is done.

It is also referred to as embedded marketing. Product placement is a marketing technique where you use different mediums to promote your product. It is done in a very subtle manner. It is not like a traditional advertisement where you urge people to buy your products. It is more subtle and less overbearing for marketing done to increase brand awareness.

It is the best form of marketing in the cryptocurrency world. As we discussed earlier, the crypto market is different from our traditional market. Here the audience is very averse. And any direct or over-bearing kind of marketing can make the investors suspicious. So if you want to promote your IEO project, you need to use product placement strategy.

When you subtly promote your IEO project using different mediums, it is known as product placement. You need to make them conscious of your project in order to gain value. You need to understand the attributes of the crypto audience to develop a product placement strategy for your IEO.

You need to develop a marketing plan to place your IEO product in the crypto market. Make sure you focus on the crypto audience and ecosystem while developing a marketing plan. You need to choose the ways in which you can advertise your product. Here is a list of channels through which you can promote your IEO product.

Advertising Channels:

After you have prepared a marketing plan, you need to implement it through various advertising channels. Here are some popular platforms for you to place your product.

• Bitcointalk: It is a forum where active members of the crypto community take part in discussions. There are 2.66 million users who use this platform. You can subtly promote your IEO project here to create brand awareness.
• CoinMarketCap: It is a website used by the crypto community to post blogs. You can also use various tools and resources available on this website to promote your IEO. This way, you can capture a large audience.
• BuySellAds: They have a very strong network of audiences. You can publish as well as market your project here. It is specially developed for promoting crypto projects. 

Marketing Strategies for Product Placement:

Apart from promoting your IEO on the above-mentioned channels, you can also use new effective strategies to place your product in the market. Here are some marketing strategies for you.

• Community Forums: You can use sites like Quora and Reddit to promote your IEO project. These sites are accessed by many crypto users. By using this strategy, you can effectively market your IEO.
• Telegram: It is a discussion channel. It is highly secure, safe, and private. You can engage in a group discussion with other start-ups and crypto audience to place your project out there. You can create brand awareness and earn the investor’s trust.
• Bug Bounty programs: In this program, you can hire ethical hackers to find flaws in your code. This way, you can easily find and fix the bug. It will also create a sense of security among investors. You can easily gain investor’s trust. It will add value to your project.
• Reputation Management: You can hire content editors to improve your brand reputation on various platforms. In this manner, you can build a concrete representation for your IEO.
• Digital Marketing: you can use digital marketing techniques to update your website and fir proper product placement. You can create brand awareness using a digital platform.
• Community management: The Crypto market is strong in the community. Take part in community forums and create a good image for your IEO success.
• Public Relations: Use proper PR techniques to keep the audience informed about every move. This way, to promote transparency and earn their trust.

Airdrops: You can gain new investors by using airdrop strategy. There are many investors who constantly look for free tokens. With this strategy, they will be aware of your brand.

If you are planning to launch an IEO, make sure you implement the above techniques and strategies to place your product in the market properly. By using an appropriate strategy, you can create value for your tokens. It can help you to,

• Gain exposure
• Create a positive image of your IEO project
• Brand awareness
• Earn investor’s trust
• Gain new investors
• Convert potential investors
• Increase liquidity
• Earn loyal investors
• Increase token price
• Generate token value

It is your project. You have all the information about it. So use this information and share it with the crypto community using various platforms and channels. By doing this, they will become aware of your project. They will research it. And if you have used the information in an efficient manner, they will like your project. Make sure you highlight the positive aspects and focus more on security.

This way, you can gain new trustworthy investors. You can easily convert potential investors into actual investors. Once people start investing in your tokens, the trading volume will increase. More investors will start investing in your tokens. All this will eventually lead to an increase in the value of the tokens. This is how proper product placement can generate more value for your IEO tokens. You can hire the IEO Development Company for product placement services. They provide all kinds of marketing services for IEO projects.