An initial coin offering is a way through which companies looking to raise funds create a new coin and invites investors to invest in the cryptocurrency. An investor is usually a person who invests his capital to earn some financial return or an advantage in the future. It can be thus considered as a fundraising tool for new startups by creating a new digital token such as bitcoin, ether, etc. via different platforms while the investment can only be done in in the form of crypto coins and tokens which are supported by the fundraiser.
So if you want to issue your ICO, you can take the help of ICO development services providing companies that will help you to prepare your start-up model and numerous strategies to meet the goals of your project. But before going for an ICO, it is important to have complete detail about its basic components.